The Alliance for Open Media’s “AV1” Takes Center Stage at NAB 2018

The Alliance for Open Media’s “AV1” Takes Center Stage at NAB 2018

2018-04-19T08:38:47+00:00 March 28th, 2018|Press Releases|

AOMedia Ushers in the Royalty-Free, UHD Web Video Era at NAB Panel and Demo Presentation, April 10 and 11, in Las Vegas

Las Vegas, USA – March 28, 2018 – The Alliance for Open Media (AOMedia) today announced that it would lead a notable round of activities focusing on the AOMedia Video Codec (AV1) at the NAB Show, April 9-11, 2018, at the Las Vegas Convention Center. AOMedia member companies will present AV1 demonstrations throughout the NAB event. .

The AOMedia presentation and panel will be the places where NAB’s 103,000 attendees from 161 countries can see and hear about the most current AV1 advances and coming innovations directly from AOMedia and its members:

AV1: Raise Your Expectations and Stream Higher Quality Video

When: (Presentation and Demos); Tuesday, April 10, 2:00-3:00 p.m.
Where: South Upper Hall Destination NXT Stage (NXT SU11416DN)
What: AOMedia member companies will discuss the advancements of AV1 for internet video and host member AV1 demos:

  • ATEME will demo a production-ready TITAN – its converged video delivery solution – with AV1 support, available to new and existing customers via simple software upgrade.
  • Bitmovin and Mozilla will show an end-to-end playout of AV1 video in Firefox, using Bitmovin Cloud Encoding and Player in Mozilla’s developer browser Firefox Nightly.
  • Ittiam will showcase its Content Adaptive Encoding (CAE) technology with a significantly speeded-up version of the AV1 encoder.

AOMedia AV1: Ushering in the Royalty-Free, UHD Web Video Era

When: (Panel, moderated by NAB); Wednesday, April 11, 3:20-4:20 p.m.
Where: North Hall (N257), Next-Generation Media Technologies
What: A panel of AOMedia member representatives will examine the future of internet video and the impact of the AV1 codec — from the on-demand video, sports, and live events to real-time communications. Panelists will discuss the uniqueness of AV1 in creating a royalty-free ecosystem and delivering compression gains and will explain how AV1 adoption is happening across a wide range of products. Panelists include:

  • Gabe Frost, Microsoft
  • Matt Frost, Google
  • Zach Hamm, Intel
  • Stefan Lederer, Bitmovin
  • David Rudin, Microsoft
  • Mark Watson, Netflix

For a full list of AOMedia activities, please visit AOMedia at NAB to view the entire schedule. To set up a press or analyst briefing with an AOMedia spokesperson, please email jhennion@virtualmgmt.com.

About the Alliance for Open Media (AOMedia)
Launched in 2015, the Alliance for Open Media (AOMedia) was formed to define and develop media technologies to address marketplace demand for an open standard for video compression and delivery over the web. Founding Members include Amazon, Apple, Arm, Cisco, Facebook, Google, IBM, Intel, Microsoft, Mozilla, Netflix, and NVIDIA. AOMedia is a Joint Development Foundation Projects, LLC series. The Joint Development Foundation is an independent nonprofit organization that provides the corporate and legal infrastructure to enable groups to establish and operate standards and source code development collaborations.

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